Defining your internal brand
Have you ever considered yourself or your team as a brand?
Do you even know how you’re perceived internally?
Here’s three reasons why defining an internal brand narrative is a good idea:
1. Stronger internal identity
A well-defined internal brand message not only binds people together but heightens awareness, understanding and recognition across the enterprise.
2. Better team cohesion
A united team is a stronger team. It fosters a greater sense of belonging that will improve inter-team communication, collaboration and productivity.
3. Improved team retention and recruitment
A clear sense of purpose enhances employee engagement which will in turn improve staff retention and attract future employees.
Our storytelling platform is a quick and creative way to build a new ‘North Star Narrative’ for you and your team.