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Going with your gut – a question of consideration


Written by James Ash

If you were to ask a close friend or relative about the timing of the latest life-changing decision, whether that’s which h...

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Going with your gut – a question of consideration


Written by James Ash

If you were to ask a close friend or relative about the timing of the latest life-changing decision, whether that’s which house to buy or a marriage proposal, they may tell you “it just felt right” or “I went with my gut”. Did a Premier League footballer really mean to score direct from a corner…

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A PR agency guide to camping


Written by Mike Greenshields

As I prepare for a camping trip this weekend, I can’t help but draw distinct parallels between this popular pastime and the world of working at a PR agency – here’s why… A good solid pitch is fundamental to success When pitching a tent in the field, there is a certain element of luck involved…

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How do I become a better storyteller?


Written by Paul Stallard

Do you remember your favourite book as a child? Can you still see the cover picture? Stories are fundamental to the human experience, connecting directly with our emotions and remaining with us for years. Anyone who reads the this blog will know that at Berkeley Communications we are obsessed with storytelling. Far too often you…

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Birds, bees, dragons and tech PR


Written by Jana Fickerova

Whether you’re aware of it or not, your life revolves around stories. From a young age you have been taught to understand the world through tales, such as the ones where the good always wins in the end, the ones about spinach making your muscles strong or even the ones about the birds and the…

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Power to our people


Written by Lynsey Barry

I’ve been thinking a lot lately about what makes a successful business. Like many other companies, Berkeley Communications has been writing its plan for the next three years, what we stand for, where we want to go and importantly how we’ll get there. Whichever way we look at success, there is one key thing we…

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‘Sorry for sending you a letter at random, but I felt like I wanted to reach out to you’


Written by Ollie Bennett

Last week, an amazing story caught my attention. While many football fans up and down the country were busy celebrating the return of the Premier League, one football club stood out for their actions off the pitch. Barnsley Football Club sent a supportive letter to lifelong fan Chris Ryder who openly talked about his depression…

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Creative campaigns: Five tips to take an idea to the next level


Written by Emma Jefferies

In today’s incredibly noisy world, brands can struggle to be heard. As a PR agency, it’s down to us to help our clients stand out from competitors, and sometimes, that requires thinking outside the box. Creativity has become more important than ever in insuring we come up with new, brilliant ways to reach different audiences…

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Storytellers by day, Book lovers by night!


Written by Charlotte Oakes-Dean

As self-professed storytellers and book lovers by trade, we couldn’t miss out on National Book Lovers Day! To celebrate what might as well be called National Berkeley Communications Day, we couldn’t resist a little show and tell of our favourite books and simply why we just can’t get enough of them! After all, these are…

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Escaping death at Yosemite


Written by Bill Thomas

This is a story that took place last month, alongside Berkeley Communication’s own Ollie Bennett and our friend Anish during a three-week road trip around California and Nevada. We headed from Oakland to Yosemite in pursuit of a life-changing adventure and were not left disappointed. A six-hour drive flew by and before we knew it, we were…

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Time to reflect


Written by Sarah Taylor

Everything we do at our PR agency is to make our clients look good – and it’s therefore crucial that we work closely with them to ensure that we’re helping them achieve their goals. Working together on planning and messaging sessions helps establish a company’s priorities – whilst regular updates ensure that everything is being…

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